the March issue of Elle France features this gorgeous feather print coat from Ivana Helsinki’s S/S 2012 collection.
You can shop select pieces from the S/S 12’ ”Indian Summer” collection at the online boutique.
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#Elle France #Elle magazine #Fashion editorials #French Elle #Indian Summer #S/S 2012 #Summer 2012 #editorial #fashion #high fashion #ivana helsinki #photos #spring fashion #style #summer fashion #christopher kane
wear with strappy espadrille wedges and a large floppy hat.
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#summer #summer fashion #summer 2012 #summer style #style #fashion #shopping #summer dresses #dress #ivana helsinki #printed dress #outfit ideas

wondering how one of Ivana Helsinki’s dresses landed on the June issue of InStyle’s “Summer Steals” page?

Because it’s a face-planting $198 my friends.
And while it’s the priciest item on the page upon further determination it is actually the best deal on the page. It doesn’t scream this season (this actually applies to all Ivana Helsinki pieces) and we all know that dresses are outfits.
This one in particular has everything a girl needs for a summer look: an interesting print that isn’t too wacky, a flattering and heat friendly shape. Notice that the tent-like shape pulls away from the body giving you maximum comfort without compromising your personal style as well as avoiding that sticky feeling you get when your clothes and your body temperature are at odds. Those from New York will know what humidity can do. I probably spent an entire month last summer wearing nothing but shorts and a tank top. Not Cute.
And while it has sleeves they have a great billowy shape that pulls away from your arms.
As one of the only designer options on the page it stands out for its possibilities.
Two that come to mind: a summer-fling worthy first date or a park outing with your pug.
To buy this dress visit Ivana Helsinki’s Concept Store in Nolita @ 251 Elizabeth St
Not in the area? call 646-360-3802
Their online store doesn’t carry the dress but has equally amazing summer dresses at similar prices.
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#Instyle mag #instyle magazine #magazine #summer steals #summer fashion #fashion steals #fashion deals #ivana helsinki #feather print #printed dresses #shopping #summer style
topless girls, bearded men, smokes, beers, shorts, sunnies and Blood is The New Black’s quintessential Tees and tanks.
What I want my summer to look like.
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#Jason Lee Parry #Jenny Sirney #Sophia De'Arbonne #Summer Style #The Black Ryder #USA #blood is the new black #kelly ash #summer 2012 #summer fashion #summer inspiration #topless models #video lookbook #hipster

Preview of the shoot. The print of that skirt is a personal favorite.
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#my berlin fashion #ivana helsinki #paola suhonen #spring 2012 fashion #summer fashion #style #fashion #editorials #fashion editorials.
A few of our favorites from the SS13:

The VHSS Euro Tee by Demonbabies + Cat Burglar Surf City Tank by Irana Douer


Fuck The World BF Tee by Ryan Riss + The Kiss BF Tee by Geraldine Georges
(Someone told me aliens were it this season), keep it dope ladies and gents, keep it dope!
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#blood is the new black #graphic tee #aliens #fuck the world #ss13 #summer fashion #summer trends